Today the Wall Street Journal published an interesting article about the bad political shape the Republican party finds itself in after 7 years of George Bush. I found the following analysis to be spot on:
What happens to the Republicans in 2008 will likely be dictated by what didn't happen in 2005, and '06, and '07. The moment when the party could have broken, on principle, with the administration – over the thinking behind and the carrying out of the war, over immigration, spending and the size of government – has passed. What two years ago would have been honorable and wise will now look craven. They're stuck.
Mr. Bush has squandered the hard-built paternity of 40 years. But so has the party, and so have its leaders. If they had pushed away for serious reasons, they could have separated the party's fortunes from the president's. This would have left a painfully broken party, but they wouldn't be left with a ruined "brand," as they all say, speaking the language of marketing. And they speak that language because they are marketers, not thinkers. Not serious about policy. Not serious about ideas. And not serious about leadership, only followership.
Marketers, not thinkers. Followers, not leaders. That is what the mighty Elephant brand has been reduced to, and rightfully so.
Donkey
